MacRAE's SEM Packages
||State / Province Wide
|Low to Medium
||Medium to High
|Your website traffic increases by pulling in customers from a targeted local area to get the most out of your budget.
||Get new visitors and build your brand across a larger area by taking advantage of our most popular package!
||Designed for competitive industries and businesses to take a more aggressive approach to online sales and/or global awareness.
SEM PACKAGES EXPLAINED
Activation Stage - First Month of Service
Website Analysis, Preparation, Local and Social Setup
Website Audit including link analysis
Onsite Website Optimization 10/20/40 pages
Local Business Listings Setup: Google Maps, Bing & Yahoo
Social Media Profiles Setup: Google+, Twitter and Facebook
Citations for Local Listings - Up to 50
SEM Services - Monthly (Min 6 months)
Analysis, custom SEO, blogging, social media posting, and more.
Content creation: 2, 3 or 4 monthly articles or blogs
Social Media Updates: 3, 9 or 12 monthly update
Custom SEO Management: Up to 5, 10 or 15 hours per month
Analytics & Reporting: Traffic, Ranking and Service Completion
SEO Management Services List
Disavow file creation and submission
Fresh content (content revisions/additions)
Google Authorship status implementation
Permanent Link structure (URL) format
W3C standards verification and validation
Use of noindex and nofollow tags for non-core pages
Check for invalid use of 301 and 302 redirects
Google Analytics review via paid ads
Updatable sitemap.xml (where applicable)
Strategy building and implementation
Internal linking & corresponding anchor text
Social media buttons implementation all pages
Blog customization and plugin set-up
Image alt tags, image descriptive names
Mobile / Responsive website implementation
Bad link identification and removal
Breadcrumbs navigation setup
goals set-up and optimization
Image file size optimization
Reviews with co-citations
H1, H2 and H3 title usage
Search engine friendly navigation
Broken link identification and repair
Website load time testing and optimization
* Disclaimer, services will evolve as Google changes algorithms.
Pricing & Payments
||Min. 4 months
||Min. 4 months
||Min. 4 months
1. Number of Visitors and Leads Grow Continuously
SEO offers the highest potential ROI of any online marketing service. Highest rankings produce trust and increase the volume of incoming leads.
2. Custom Targeting Strategy
We work with you to identify your target market, then develop content and and online distribution strategy to support your goals.
3. Help with Website Copywriting & Coding
We prepare your website for all search engines. Integrate with social media, Google Maps, local directories and more.
4. Analytics, Tracking & Detailed Reporting
We regularly evaluate your traffic based on the source, geography and more to optimize your campaign. You’ll also receive regular monthly ranking improvement reports, a website audit, and service completion reports.
Frequently Asked Questions
Q : Can I switch from one service to another?
A : You may upgrade or downgrade your package once a month.
Q : Is a Custom Solution more expensive than prepackaged SEO services?
A : Not necessarily, the features you need may cost less, and at the same time be more tailored to your website.
Q : What improvements should I expect and when should I expect them?
A : Overall traffic will be improved after approximately 90 days, after Stage 1 is completed (unless your website was penalized). Our initial goal is always to achieve the highest positions possible for your main search terms.
Q : Should I expect traffic growth from Google only?
A : No, your traffic will likely grow from a variety of sources. Google, Yahoo, Bing, Facebook, Google+, Local ads and other referral sources.
Q :Does SEO service help my other online advertising such as Pay Per Click?
A : Yes, it is likely to improve your quality score in Google Adwords and you will get more clicks for less.